David Osborne - Scaling laterally!Do you struggle with meeting the demands of both high-end and budget-conscious clients in the wedding industry? Have you faced the challenge of managing multiple brands without cannibalizing sales? David Osborne and I dive deep into strategies for expanding your service offerings while maintaining distinct brand identities. We explore the importance of tailoring your sales pitch and marketing efforts to different clientele and highlight effective methods for balancing personnel and client expectations.Listen to this new episode for expert tips on scaling your business, managing multiple brands, and effectively communicating value to your diverse customer base.About David:For fifteen years, David Osborne has been raising the bar in the private event industry in Athens, Atlanta, and North Georgia. He is equally skilled as a remix-artist as he is an event host / MC.His passion for serving others, sharing joy, and taking action make event entertainment a natural fit for him.Beyond music, David also has a strong background in audio production, improvisation, customer-service, public-speaking, and entertainment for all ages. He is the founder of The Blueprint , an industry leading DJ education platform.In short: David radiates energy and loves to share it with othersIG Handles:@blueprintlearn@dj_davidosborneIf you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at Alan@WeddingBusinessSolutions.com or visit my website Podcast.AlanBerg.com Please be sure to subscribe to this podcast and leave a review (thanks, it really does make a difference). If you want to get notifications of new episodes and upcoming workshops and webinars, you can sign up at www.ConnectWithAlanBerg.com  Join me for one of two special Master Class Workshops before Wedding MBA 2024. Monday, Nov. 11 - 1pm - 5pmTuesday, Nov. 12 - 9am - 1pmOnly 25 seats for each, and with 5,000 people attending, these 50 seats will go, fast.Get your seats at https://events.alanberg.com/LV1112#/ I'm Alan Berg. Thanks for listening. If you have any questions about this or if you'd like to suggest other topics for "The Wedding Business Solutions Podcast" please let me know. My email is Alan@WeddingBusinessSolutions.com. Look forward to seeing you on the next episode. Thanks. Listen to this and all episodes on Apple Podcast, YouTube or your favorite app/site: Apple Podcast: http://bit.ly/weddingbusinesssolutions YouTube: www.WeddingBusinessSolutionsPodcast.tv Spotify: https://spoti.fi/3sGsuB8 Stitcher: http://bit.ly/wbsstitcher Google Podcast: http://bit.ly/wbsgoogle iHeart Radio: https://ihr.fm/31C9Mic Pandora: http://bit.ly/wbspandora ©2024 Wedding Business Solutions LLC & AlanBerg.com