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    Mark Ritson on creativity, brand, and the need for better strategy

    Mark Ritson on creativity, brand, and the need for better strategy

    FromThe WARC Podcast

    Start listeningView podcast show

    Mark Ritson on creativity, brand, and the need for better strategy

    FromThe WARC Podcast

    ratings:
    Length:
    38 minutes
    Released:
    Jun 27, 2024
    Format:
    Podcast episode

    Description

    WARC's David Tiltman speaks to Mark Ritson, founder of Marketing Week's Mini MBA about his recent talk at the Cannes Lions International Festival of Creativity. Discussing why creativity is not enough, where strategy is going wrong and what excites him for the future.Stay up-to-date with the latest marketing and advertising news with our free daily newsletter.
    Released:
    Jun 27, 2024
    Format:
    Podcast episode

    Titles in the series (100)

    Make it Effective. Make it WARC. Get closer to insights, stories and lessons behind great marketing with conversations hosted by the world’s leading authority on marketing effectiveness.