In this episode, Ramon Vela interviews Jeff Avila, Co-founder of Reap and Glow, about innovative skincare.    Jeff reminisces about his mentorship under the legendary Jay Patrick at Alacer. Hear firsthand how Jay’s pioneering product development strategies shaped Jeff’s impressive 25-year career in the industry.   Jeff passionately shares his commitment to working directly with ethical growers, particularly in Colombia and Costa Rica, harnessing the incredible antioxidant properties of coffee fruit for skin care.   We also delve into the complexities and rewards of market innovation, as Jeff emphasizes the importance of unique products backed by rigorous clinical data. Learn about their groundbreaking collaborations for encapsulated hyaluronic acid and safety testing, ensuring every product delivers on its promise.   Explore Reap and Glow’s fantastic range of affordable and effective products, including a coffee-fruit antioxidant cleanser, a Turmeric peptide-firming and smoothing serum with Ayurvedic complex ingredients, and a soon-to-be-released deep hydrating rejuvenation cream.   From Jeff’s transition from science to entrepreneurship to overcoming sales challenges, this episode is a treasure trove of wisdom.    Tune in now and embark on a journey of scientific rigor, sustainable beauty, and entrepreneurial spirit with Jeff Avila.   For more on Reap & Glow, visit: https://reapandglow.com/   If you enjoyed this episode, please leave The Story of a Brand a rating and review.    Plus, don’t forget to follow us on Apple and Spotify.    Your support helps us bring you more content like this!   *   Today’s Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.