15 min listen
#119 - The Power of Patient Podcasts in Modern Hospital Marketing with Bonnie Ward
#119 - The Power of Patient Podcasts in Modern Hospital Marketing with Bonnie Ward
ratings:
Length:
27 minutes
Released:
Jul 2, 2024
Format:
Podcast episode
Description
This week on Ignite, you'll hear expert insights from Cardinal’s CEO, Alex Membrillo and Market Director, Marketing and Communications at CHI St. Vincent, Bonnie Ward. Discover innovative strategies for healthcare marketing, including patient podcasts and the use of online health quizzes to drive patient engagement and track results. This episode is packed with actionable tips that can help you maximize your marketing budget and achieve measurable outcomes. RELATED RESOURCES Full-Funnel Healthcare Marketing: How to Engage Patients at Every Step of Their Journey - https://www.cardinaldigitalmarketing.com/healthcare-resources/podcast/full-funnel-marketing-engage-patients-throughout-journey/ 7 Ways Digital Marketing Can Improve The Patient Experience - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/7-ways-digital-marketing-improve-patient-experience/ 2024 Hospital & Health System Marketing Trends - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/hipaa-compliant-martech/ Patient-Centric Marketing: How to Define and Reach Your Ideal Audience - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/hospital-health-system-marketing-trends-2024/
Released:
Jul 2, 2024
Format:
Podcast episode
Titles in the series (100)
#22 - The CRO Process: How to Make it Easy for Patients to Convert: If you’re generating a steady flow of website traffic, but your lead volume is low, your website experience might be to blame. Healthcare consumers have high expectations and will quickly bounce if they don’t find what they need. If you want to... by Ignite: Healthcare Marketing Podcast