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Behind PNC Bank’s new ‘Brilliantly Boring’ brand campaign, its first with AOR Arnold

Behind PNC Bank’s new ‘Brilliantly Boring’ brand campaign, its first with AOR Arnold

FromAd Age Marketer's Brief


Behind PNC Bank’s new ‘Brilliantly Boring’ brand campaign, its first with AOR Arnold

FromAd Age Marketer's Brief

ratings:
Length:
20 minutes
Released:
Jul 3, 2024
Format:
Podcast episode

Description

CMO Jenn Garbach discusses the new work and how PNC competes with big budget bank rivals
Released:
Jul 3, 2024
Format:
Podcast episode

Titles in the series (100)

A weekly look at the stories making waves across the marketing industry featuring discussions with newsmakers and Ad Age reporters.