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Ebook series4 titles
The Smart Entrepreneur Series
By Bart Clarysse and Sabrina Kiefer
Rating: 4 out of 5 stars
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About this series
The Smart Entrepreneur features real-life case studies as well as in-depth analysis by authors with direct experience of developing start-ups and venture coaching. Also available as a full ebook and print edition, here The Smart Entrepreneur has been divided into four mini-manuals: Idea creation and evaluation; From idea to business proposition; Proof of concept; and Marshalling resources. Each section offers practical advice and guidance to cover all aspects of your venture, from building a smart business proposition to assembling a dynamic team, carrying out affordable yet effective market research and seeking investment.
Part I looks at how business ideas are matched with credible opportunities, whether you're starting from a perceived market or from a technology or competence that you'd like to commercialize. We emphasize the importance of considering a range of possibilities and evaluating each new idea with respect to existing alternatives already on the market, and perhaps modifying or improving it accordingly.
Titles in the series (4)
- The Smart Entrepreneur: Part II: From Idea to Business Proposition
The Smart Entrepreneur features real-life case studies as well as in-depth analysis by authors with direct experience of developing start-ups and venture coaching. Also available as a full ebook and print edition, here The Smart Entrepreneur has been divided into four mini-manuals: Idea creation and evaluation; From idea to business proposition; Proof of concept; and Marshalling resources. Each section offers practical advice and guidance to cover all aspects of your venture, from building a smart business proposition to assembling a dynamic team, carrying out affordable yet effective market research and seeking investment. Part II looks at the broadening of an initial idea for a product, service, or application into a rounded business strategy, by employing preferred witness research to identify and roughly quantify a target market. We show you how to consider the opportunities or limitations of your prospective business environment, how to protect your ideas and inventions from imitation by competitors, and how to draw on this information to shape a commercial strategy.
- The Smart Entrepreneur: Part III: Proof of Concept
The Smart Entrepreneur features real-life case studies as well as in-depth analysis by authors with direct experience of developing start-ups and venture coaching. Also available as a full ebook and print edition, here The Smart Entrepreneur has been divided into four mini-manuals: Idea creation and evaluation; From idea to business proposition; Proof of concept; and Marshalling resources. Each section offers practical advice and guidance to cover all aspects of your venture, from building a smart business proposition to assembling a dynamic team, carrying out affordable yet effective market research, and seeking investment. Part III covers ways to demonstrate and test your business proposition, both technically and commercially, through prototyping and some rough-and-ready market testing.
- The Smart Entrepreneur: Part IV: Marshalling Resources
The Smart Entrepreneur features real-life case studies as well as in-depth analysis by authors with direct experience of developing start-ups and venture coaching. Also available as a full ebook and print edition, here The Smart Entrepreneur has been divided into four mini-manuals: Idea creation and evaluation; From idea to business proposition; Proof of concept; and Marshalling resources. Each section offers practical advice and guidance to cover all aspects of your venture, from building a smart business proposition to assembling a dynamic team, carrying out affordable yet effective market research, and seeking investment. Part IV describes the resources—primarily human and financial—you need to bring a business to fruition, and discusses how to work out a strategy and roadmap for obtaining the most suitable resources at the right time.
- The Smart Entrepreneur: Part I: Idea Creation & Evaluation
The Smart Entrepreneur features real-life case studies as well as in-depth analysis by authors with direct experience of developing start-ups and venture coaching. Also available as a full ebook and print edition, here The Smart Entrepreneur has been divided into four mini-manuals: Idea creation and evaluation; From idea to business proposition; Proof of concept; and Marshalling resources. Each section offers practical advice and guidance to cover all aspects of your venture, from building a smart business proposition to assembling a dynamic team, carrying out affordable yet effective market research and seeking investment. Part I looks at how business ideas are matched with credible opportunities, whether you're starting from a perceived market or from a technology or competence that you'd like to commercialize. We emphasize the importance of considering a range of possibilities and evaluating each new idea with respect to existing alternatives already on the market, and perhaps modifying or improving it accordingly.
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