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The Human Role Within Digital Selling With Alice Walmesley
The Human Role Within Digital Selling With Alice Walmesley
ratings:
Length:
38 minutes
Released:
Mar 25, 2021
Format:
Podcast episode
Description
In the rapidly evolving world of B2B buying, customers’ increasingly strong preference for a seller-free buying experience means suppliers must dramatically rethink the manner in which their sales reps interact with customers. At the most progressive companies, sales leaders see this evolution less as a zero-sum game between digital and human interaction and more as an opportunity to integrate the two far more tightly than ever before. In this podcast, Brent and Alice review two companies well down that path and explore the advantages to moving from a “rep-or-digital” posture to a “rep-and-digital” posture.
Released:
Mar 25, 2021
Format:
Podcast episode
Titles in the series (47)
The Gartner Sales Podcast: A Preview: Coming soon, the Gartner Sales Podcast, with Brent Adamson. The Gartner Sales Practice is excited to introduce its new podcast featuring some of our best researchers and analysts discussing their latest findings and the practical implications for sales leaders around the world. by The Gartner Sales Podcast