In this week's episode: Lenny Murphy, is joined by Linda Lomelino, Senior Director of Product Management, Data Ventures at Walmart. Join us while Lenny and Linda discuss the unique changes that have occurred over the past few years, both in the consumer marketplace and in how Walmart is leveraging the data they collect to serve their commercial customers.In this episode we'll explore:- How insights extracted from data can improve how companies operate and improve their offerings- How Walmart came to commercialize the data they collect, at the aggregate level, without compromising their customer information- Walmart Luminate and the data products Walmart's Data Ventures are putting out to ultimately serve their customerMany thanks to Linda, for being our guest. Thanks also to our producer, Karen Lynch, our editor, James Carlisle, and this episode's sponsor, Perksy. Mentioned in this episode:Join us at an IIEX Event!Visit greenbook.org/events to learn more about events in Asia, the Americas, and Europe. Use code PODCAST for 20% off general admission at all upcoming events.